To address a host of Business Needs at each stage of product life cycle
What sets it apart ?
- To identify opportunity gaps for products in a market
- To optimize new product development
- To track & improve the quality of existing products
- To identify ways to add value to existing products
Below tools are used differently at different stages of the development/evaluation process:
Does this look interesting to you?
Do you think this will help you understand your customers and category better and grow business?